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SENIOR MARKET CONSULTING

What Senior Market Consulting Looks Like:

  • Messaging that resonates – Crafting ad copy, taglines, and campaigns that connect with the 50+ audience (without sounding condescending or clueless).

  • Product & service insights – Advising on design, usability, and features that make life easier—and buying more likely—for older adults.

  • Customer experience audits – Evaluating your website, storefront, or service process through the eyes of a senior (hint: if the font is size 8, we’re not buying).

  • Market education & staff training – Teaching your team what matters to this demographic, how they buy, how they think, and what builds lifelong loyalty.

  • Industry-specific guidance – Tailored strategies for healthcare, real estate, travel, financial services, and beyond—anywhere Boomers have money to spend.

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Let’s talk. Whether you're launching a new product, rethinking your customer experience, or trying to understand why your brilliant campaign fell flat with Boomers—I can help.

🕰 Book a 30-minute discovery call

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Check out our White Papers on Marketing to Seniors!

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